On March 9, 2017, the 15th advertisement festival award for college students(spring) & national college tour(Chengdu station) was held in SWJTU. This event was sponsored by Chinese Advertising Association and undertook by School of Humanities in SWJTU.

The award is the core of advertisement festival, which has been successfully held for 14 times. It is highly influential in colleges and advertising industry. It is an important channel for both college students and companies, in which they can present themselves and achieve ideas and talented person. Compared with previous awards,“original IP design” is added apart from normal items like print ads, movie ads and package design. It is reported that the application time of this award is March 10 and the deadline is 5 pm on April 30.

On behalf of School of Humanities, Secretary Xiang Zhongmin and Assistant Dean Shen Ruquan attended the tour talk. Secretary Xiang expressed the warm welcome to the committee and guests and then introduced the present situation of the school. For more than 10 years, students from department of communication have won more than 200 award.Secretary Xiang hoped that students can make best use of this practice opportunities.“The Annual promotion of ad education” was awarded to School of Humanities by the Committee for supporting the event.

Comprehending statements is a necessary condition to creativity. Representatives from 3 company Huarun, Yanjing Beer and Chery were invited to analyze statements and answer questions. Mr.Zhang Wenzhu from an ad company was invited to share his story about working to students.

And then, the 15th advertisement festival award of college students(spring) & national college tour(Chengdu station) ended successfully.